In today's fast-paced digital landscape, businesses increasingly turn to Customer Relationship Management (CRM) systems to streamline their operations, improve customer engagement, and drive growth. A well-implemented CRM can be a game-changer for businesses of all sizes, helping them to better understand their customers, automate key processes, and make data-driven decisions. 

Through this session, you will learn: 

• What a CRM is and how it can benefit your business 
• The key features and functionalities of modern CRM systems 
• How to choose the right CRM for your business needs and budget 
• Best practices for implementing and integrating a CRM into your existing workflows 
• Strategies for using your CRM to improve customer acquisition, retention, and loyalty 
• Real-world examples of businesses that have successfully leveraged CRMs for digital transformation 

Participants will come away with a solid understanding of CRMs and how they can drive digital transformation within their organisation. Whether you're a business owner, sales manager, or IT professional, this session will provide you with the insights and practical knowledge you need to make informed decisions about implementing a CRM and using it to its full potential. With the right CRM in place, you'll be well-equipped to navigate the digital landscape and achieve your business goals. 

This workshop is brought to you as part of Go Succeed NI. Go Succeed represents a significant investment in local entrepreneurs and businesses, funded by the UK Government and powered by the UK Levelling Up Fund.

Please note whilst Go Succeed operates across NI, this event is being hosted by Belfast City Council, therefore should the event reach capacity and a waiting list is created, priority access will be given to Businesses based in the Belfast City Council Council area.