Because NI is a small market with only 1.9 million people, many NI businesses – even small ones – realise quickly that they need to look to markets outside NI if they wish to achieve significant growth.
This masterclass will therefore provide you with the skills and the confidence to:
- Assess your current readiness to do business outside NI before you commit significant time and efforts to this;
Select the most appropriate market outside NI for your products / services;
Prepare to put ‘feet on the ground’ in your priority target market outside NI
Sustain your early stage exporting efforts.
In short, the aim of this masterclass is to kick-start / fast-track you from talking about winning business outside NI to actually doing it.