According to LinkedIn, it is the “world's largest professional network on the internet. You can use LinkedIn to find the right job or internship, connect and strengthen professional relationships, and learn the skills you need to succeed in your career.” So how can business owners use it to generate leads and develop sales?

This session will help you to understand the LinkedIn platform - what is good content and what is not. It will show you strategies to help grow and it will show you how to find the people you want to connect with.

We will cover:

• Who uses LinkedIn?
• What do people use LinkedIn for?
• Creating content for LinkedIn.
• Finding your targets on LinkedIn.
• Strategies for engaging with your targets on Linkedin.
• Targeted Ads for LinkedIn.

 You will come away with clear understanding of Linkedin and actionable ideas for generating leads through the platform.