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How can I track where my ticket sales come from?

Written by Jade McCrainor

Updated over a week ago

Affiliate links enable you to track where ticket sales/registrations originate from. The affiliate code is appended to the end of your event URL and is stored against any transaction that originates from that particular link.

For example, you could have a different affiliate code appended to the event URL for each social media post or ad that you run, to allow you to easily see which are converting to real sales/registrations.

You can add an affiliate link by appending your code (e.g. MYCODE) to your event URL. For example,—1 would become—1?aff=MYCODE.

You can track the performance of your affiliate codes from the Tickets > Affiliates tab within your event page at (e.g.

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